things I've worked on

ACADEMICS

Yale University

Ethics, Politics, Economics and Art History (GPA: 3.9; Major GPA: 4.0)

Concentration: The Ethics of Government-sanctioned Content Moderation in Big Tech

Coursework: Applied Quantitative Analysis, Intermediate Microeconomics, First Amendment and the Ethics of Law, CS50

UX CONTENT

Content Designer at Railsbank

• Worked cross-functionally with Customer Success and Engineering teams to build launch guide information architectures and content for Houston (Railsbank’s no-code platform for embedding financial services). Focusing on crafting content strategies to build user trust.

• Worked with the Marketing team to develop and execute Railsbank’s first content style guide, focusing on refining voice/tone, translatability, and localization.

• Lead a content-first approach to defining the on-boarding flow for company clients, collaborating with the Product Design team through building wireframes and content maps.

• Wrote and edited company release notes. Increasing readership engagement by 4.5%.

• Participated in data-driven content reviews and customer journey mapping.

JOURNALISM

Editor at Yale Daily News

August 2018 — August 2021

• Acting editor for the oldest college daily, managing a team of 3 editors and 50 staff writers for the Culture and Humour writing desk.

• Lead the desk’s expansion from print to multimedia, expanding reader demographics and increasing readership by 6%.

• Managing and planning content for weekly publication, editing content from over 80 writers.

  WORK : Author Page

Partnerships Management & Editorial Assistant at Highsnobiety

February 2021 — June 2021

• Directed data-driven branding strategies for Highsnobiety’s clients, pitching talent and brand partnerships to large-scale international brands like Gucci, The North Face, and Crocs

• Analyzed industry insights to predict trends and consult Highsnobiety’s editorial campaigns 

• Wrote and edited content for the company’s digital publication

• Managed communications across Highsnobiety’s editorial branch and branded creative agency (HS+), coordinating between the New York and Berlin offices.

Editorial Staff at Vogue Hong Kong

July 2020 — September 2020

• Wrote and edited 16 feature stories as 1 of 3 selected interns

• Analyzed engagement insights and SEO trends to modify brand identity, boosting online traffic by 9%

• Lead the ‘Heroes of Hope: Volunteers’ campaign for the international HOPE issue

• Initiated an expansion on the magazine’s cultural coverage to promote diversity

• Researched and managed logistics for the January, September, and November editorial cover shoots.

  WORK : “In the Studio with…” series · Hong Kong Shifts feature · HK Ballet Review · “Fresh Perspectives” with Conner Ives · “Rags to Riches” with Chopova Lowena

Associate Editor at The New Journal

August 2019 — August 2021

• Acting editor for the magazine about Yale and New Haven, since 1967.

• Managing communications between a team of 20+ reporters, helping source and edit stories.

Editorial Intern at South China Morning Post

July 2019 — August 2019

• Researched and pitched multiple editorial stories to international clients for rebranding purposes that collectively generated over 1.33 million page views, garnered 4.2 million impressions from promotional banners, and was engaged with over 13,500 times

• Examined trends in popular online content, cross-referencing reader demographics for search engine optimization, increased traffic by 5%

• Wrote and produced documentary shorts for Hong Kong’s newspaper of record, managing small teams of three

• Assisted the launch of South China Morning Post’s award-winning editorial multimedia branch Morning Studio

  WORK : Zilingo Documentary · Macau Tourism Board Feature

ART

Curator and Gallery Guide at Yale Center for British Art

August 2019 — Present

• Conducting research and working with artists, art historians, and curators to brainstorm themes for the 2022 Art in Focus Exhibition.

• Leads groups around the gallery in discussion of Selling Sex: Scandal and Subversion in Steamy Portraiture.

Communications and Specialist Intern at Christie’s Hong Kong

May 2020 — June 2020

• Analyzed market trends and valuation fluctuations to assist pricing and product selection for upcoming auctions.

• Researched artists and prospective clients for the Client Strategy Department upon establishing and managing client relationships.

• Spearheaded two social media marketing campaigns to promote the June Luxury Auction and copy edited scripts for the company's other promotional content.

• Implemented new filing systems and a sustainability initiative to cut costs and maximize company efficiency.

Arts & Culture Intern at Asia Society

May 2019 — July 2019

• Helped manage, organize, and run Arts & Culture events for the organization through sourcing and contacting speakers and sponsors.

• Directed, edited, and wrote promotional films/biographical documentaries for the organization’s first commissioned opera.

  WORK : ‘Mila’ Publicity Campaign

Junior Associate at Third Culture (TC)    

'A platform for the culturally ambiguous'

TC is an organisation that serves as a platform for third culture individuals, supporting efforts in film, theatre, fashion, and writing. Through sharing stories of diversity, identity, and belonging, TC brings its audience the latest discussions on cross-cultural issues. During my time with TC, I wrote columns for the website, represented the organisation in networking events, and managed the company’s social media.

Intern at The Right Side  

'It’s not about being big or small, It’s about being right and different.'

The Right Side is a major advertising firm in Hong Kong with clients such as Chow Sang Sang, 7 Eleven, Fuji film etc. During my internship, I produced an official advertisement for 7 Eleven, worked as Cinematographer on an on-site project, and shadowed professional photographers in a Chow Sang Sang campaign.

FILM

IFVA 26th Annual Film Awards (Youth Category: Gold) 

- solo win, for 'Ma Ma' 

12th Annual Inter-school Film Festival (Best Picture) 

- editor, for 'One Education Two Systems'

The 6th HKBU Academy of Film Seeds Project (Best Drama Short, Best Editor, Best Editing)

- solo win, for 'Ma Ma'

2nd Annual Third Culture Film Festival (Curator's Choice Award) 

- solo win, for 'A film for my grandparents'

Rising Phoenix Awards (Best Art Direction, Best Editing) 

- solo win, for 'Ma Ma'

PUBLICITY

South China Morning Post - 'Youngest Director Featured At Third Culture Film Festival'

Third Culture - 'TCFF's Youngest Award Winner'

Milk Magazine HK - 'IFVA Film Award Youth Category Winner: Tiffany Ng'

HK01 - '國際、本地學校學生互換校園 是見證抑或拉近距離？'

SCHOLARSHIPS

Hong Kong Scholarship for Excellent Scheme Scholar

A full-ride scholarship issued by the Hong Kong Government